Corporate website for Alfa Consilium sp. z o.o., a licensed insurance broker and financial advisory firm operating under supervision of the Polish Financial Supervision Authority (KNF). The project covered both visual design and WordPress implementation from scratch.

What the site needed to do

Insurance brokerage is a regulated industry. A broker's website isn't just a brochure — it needs to communicate regulatory status (KNF licence number, professional liability insurance), distinguish the firm from agents (a broker represents the client, not the insurer), and build enough trust that a potential corporate client picks up the phone.

Alfa Consilium's service portfolio covered a wide range: D&O insurance, cargo and carrier liability (OC spedytora / OC przewoźnika), machinery breakdown, leasing brokerage, factoring, receivables management, and risk management with on-site audits. Each service area needed a clear, standalone description — not a wall of text, but enough substance for a decision-maker to understand scope and contact the team.

Design and implementation

The site was designed with a clean corporate aesthetic: structured layout, clear service navigation, and contact information accessible from every page. Financial sector clients — logistics companies, manufacturers, fleet operators — expect a professional presentation, not a startup landing page.

Implementation was on WordPress with a custom PHP theme built from scratch — no off-the-shelf theme. The template handled three responsive breakpoints: desktop, tablet, and mobile. Responsive design was still far from standard practice in Poland in 2016; most small corporate sites were still fixed-width.

WordPress was the right choice for the client: the content team could update service descriptions and news without developer involvement, and the admin interface required no training.

What was delivered

  • Full visual design (desktop + tablet + mobile)
  • Custom WordPress theme in PHP
  • Service pages for all insurance and financial product lines
  • Contact section with regulatory information (KNF supervision details, professional liability insurance)
  • Responsive layout across all three breakpoints

Alfa Consilium website Screenshot from the live site.

The company continues to operate — the original .pl domain now redirects to alfaconsilium.eu.